Dispelling the myth of stuffy bean counters
Marketing Director talks with Spokane Business Women about brand strategy and more
Pam Pyrc, LeMaster Daniels' Director of Marketing, has overseen our firm's business development, brand strategy, and marketing and communications efforts for nearly a decade. She was recently approached by the editor of Spokane Business Women, an online publication that facilitates networking among professional women and shares stories of successful females around the region, to talk about what she does and how she does it.
Pam chats about battling the pre-conceived image of accountants as "stuffy pencil pushers," the importance of strategy and building relationships, and how a mix of men and women in business leadership leads to better profitability. Read the article here.